BRIE LEON REFRESH | A NEW CHAPTER

Ten years on, this refresh feels like a natural evolution - shaped by experience, refinement, and a clearer sense of purpose.

What began in 2016 has grown through seasons of learning, designing, and listening to how our pieces live in the real world. This milestone offered a moment to pause, reflect, and refine - not to reinvent, but to align more closely with who we are today.

At the heart of this update is a refreshed visual identity. A new logo that feels confident, considered, and built for longevity. On select iterations, the addition of EST. 2016 quietly acknowledges our beginnings, grounding the future in the foundations that brought us here.

This chapter marks a brand that has come into its own - informed by the past, designed for the present, and looking forward with intention.

Our approach to materials continues to evolve with purpose.

This season introduces recycled leather to our collection - a considered newcomer that allows us to rework classic silhouettes with a lighter footprint. Alongside it, we continue our commitment to bio-based materials, refining and expanding their use as part of our ongoing journey toward more responsible design. Each material is selected not only for its performance and durability, but for how it feels, ages, and lives alongside you.

From hardware to lining, every element has been revisited.

Our packaging has been redesigned to be both functional and considered - reducing excess while elevating the unboxing experience. Subtle changes, intentional choices, and a focus on longevity over trend.

This refresh isn’t about reinvention, but alignment.

A clearer expression of our values. A stronger foundation for what’s to come.

Designed for modern life, made to move with you - now and into the future.