AW25: Moodboard & BTS

Dusk in the city; a Scandinavian sensibility. 

Our AW25 offering breathes life into the cooler months, featuring a striking palette of black, white and bold shades in between. Leading a movement of fearless accessorising. 

This collection is inspired by the liminal period between day and night, where streets begin to fill with the soft hum of social scenes and the glow of activity. Candid artistry and lo-fi charm spill from wine bars, where no rules apply but harmony is still found.

Take a look behind the scenes...

AW25 comes alive - sleek, bold, and unfiltered. Shot in a space with sharp Scandinavian lines and ambient city glow, the campaign captures the mood of the in-between: refined yet effortless, structured yet undone.

The shoot embraced movement, depth, and raw energy - rich wool against bare skin, the blur of a passing silhouette, the quiet confidence of the night ahead.

AW25 launching Feb 11th 2025